The Consumer Decision-Making and Buying Process – Part 1
The business world is attempting mightily to recover from the COVID-19 pandemic and now record inflation is hitting consumers – individual and business – in […]
Chameleon Blog
Business Writing Skills are Important
Writing takes all forms. You may think of writing as novels, screenplays, and poetry, but in the business world, writing is a skill and an […]
Begin to Win, Part III
Win/Win Negotiation vs. Positional Bargaining Unless you are a professional negotiator for a large firm or the government, you probably have not had much training […]
Asking for Online Reviews
It is widely known that getting online reviews can help your business. Your client’s comments about your business on review sites can make or break […]
Taking Care of Key Employees
Turnover. It happens. Staff can come and go with normal attrition, and sometimes will leave because of an internal issue, theirs or yours. But when […]
The Needs of Today’s Workforce
The Same Yet Completely Different A major mistake employers make is to try to understand what makes people different. Spending resources on trying to make […]
How Market Research Determines New Product Success
You have invested countless hours into building your business. Things are going well. You have connected with the right clients, your sales force is humming […]
Personal Brand of a Company Leader
The Power of You You’ve built a business, spent countless hours on sales tactics, thrown a little strategy in there and things were going along […]
Competing In A Global Market
Are you familiar with the famous story of David and Goliath? With a single well-placed pebble (and perhaps a smidgen of divine intervention) David was […]
New Chameleon Group Website!
We recently implemented a new website, blog platform and set up social media! So excited to start posting some unique and compelling content. -The new […]