The Consumer Decision-Making and Buying Process – Part 2
In our previous blog, we introduced the five stages consumers move through as they make their purchase decisions. The five stages were generally intended for […]
Chameleon Blog
The Consumer Decision-Making and Buying Process – Part 1
The business world is attempting mightily to recover from the COVID-19 pandemic and now record inflation is hitting consumers – individual and business – in […]
Customer Relationship Management – CRM
In our last post, we discussed an overview of customer relationship management and customer experience management. In this post, we will take a more detailed […]
Work from Home
The COVID-19 pandemic is rapidly changing the way many people around the globe work. Especially here in the United States as local governments are issuing […]
Business Mentor
In our last blog we introduced the topic of mentoring, its similarities/differences to coaching, and when it is best to use each concept. There are […]
Prospect Profiling
Prospect Profiling- Good Idea or Bad Idea What is prospect profiling? There is a lot to be said about profiling these days, especially in the […]
Business Writing Skills are Important
Writing takes all forms. You may think of writing as novels, screenplays, and poetry, but in the business world, writing is a skill and an […]
Begin to Win, Part III
Win/Win Negotiation vs. Positional Bargaining Unless you are a professional negotiator for a large firm or the government, you probably have not had much training […]
Begin to Win, Part II in Win/Win Negotiation vs. Positional Bargaining
Part II in the Series: Win/Win Negotiation vs. Positional Bargaining During negotiations, participants function under a set of assumptions. These assumptions are around the participants, […]
Begin to Win, Part I in Win/Win Negotiation vs. Positional Bargaining
Part I in the Series: Win/Win Negotiation vs. Positional Bargaining While not every person is required to participate in high stakes negotiation, there are times […]